FIRE & EARTH HOMEWARES
Homewares made from the earth.
Brand Design
Logo Design
Social media content
Fire & Earth is all about texture, colour, and raw materials. The look and feel needed to communicate this in a way that was earthy, but still high-end. There were opportunities to explore shape and form and how it linked back to the raw materials.
THE BRIEF
Using an earthy colour palette, the essence of the brand was communicated. It was important to have a high-quality, clean and polished execution for some of the elements so the high-end nature of the brand was maintained. The secondary logo marks used wavy lines in parts to mimic the lines created through the earthy red sand dunes where the materials can be sourced.
DESIGN OUTCOMES